Target audience for our video.

This was made on Glogster to illustrate the main groups within our target audience. It was targeted to groups of people rather than merely a gender as this video can be appreciated by both males and females. This is due to their being a male actor and female actress within the video and a common use of alcohol that can be a problem for both genders. These groups of people were collected from a website that gave a description of certain groups we then chosen the ones that fit our target audience. These groups focus on teenagers and young adults as they are the ones that commonly abuse partying and alcohol. This target group would appreciate the age of our models as they are of similar ages therefore they can relate to it and enjoy it.